This artwork is based on the concept of temptation bundling, introduced by James Clear in Atomic Habits. It invites you to explore a strategy that combines self-control and reward to overcome temptation and enhance productivity.

Imagine turning your daily temptations into tools for motivation and accomplishment. By pairing enjoyable activities with tasks you may be less inclined to do, temptation bundling creates a win-win scenario.

Through this piece, we examine how associating pleasurable rewards with necessary work forms an irresistible incentive to stay focused and get things done.

This piece was developed as part of my bachelor’s graduation project at LUCA School of Arts.