Glenfiddich Grand Series: The Grand Runway (2022)

Glenfiddich Grand Series: The Grand Runway (2022)

Illuminating the idea of Crown The Occasion, the artist utilises innovative techniques and technologies to produce ‘living’ garments, that showcases the incredible depth and richness of Glenfiddich Cognac cask finished, 26 year Grande Couronne whisky.

The laser-cut patterns of the inner dress emulate both the rolling movement of whiskey barrels as well as the lively swirl of whiskey in a glass, highlighting the elegance of French opulence and captures the dynamic profile of Grand Couronne. 

This design appears on the launch film titled Glenfiddich Grand Series: The Grand Runway in 2022, organised in collaboration with VOGUE Singapore and Teeth, an award-winning creative agency based in Singapore.

2022
Jamela Law

Jamela Law